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More copies of this ISBN:Graphic Designers Digital Toolkit 2ND Editionby Alan Wood
Synopses & ReviewsPublisher Comments:Being a successful graphic designer today requires more than knowing the essential features of industry-standard software applications. It also requires an understanding of how to integrate these programs into a seamless whole while producing work that conforms to design principles-and client expectations. This fully revised edition of The Graphic Designer's Digital Toolkit, 2nd Edition provides a comprehensive overview of the "Big 4" digital design programs used in industry today-Adobe Illustrator«, Adobe Photoshop«, Adobe InDesign«, and QuarkXPress. The book examines the essential features of each, then reveals in practical detail skills and technology into effective design for print and Web media. This project based book features a highly visual introduction to the essential tools and functions of each application from the perspective of the working designer. Readers are then given the opportunity to put what they learn to work by tackling design projects from concept to completion, with assignments drawn from the everyday world of professional graphic designers. Synopsis:Learn what you need to know to feel comfortable using Windows and Macintosh computer environments as well as understanding the design process, essential design components, and principles and elements of design using the applications Photoshop, Illustrator, InDesign and QuarkXPress by creating challenging professional projects that a client may request from a professional graphic designer. Each chapter contains additional design tips and special "Toolkit Tips"to provide further understanding in each application. The book contains chapter projects, a unit project for each application to tie in chapters, extra credit "Digital Toolkit Extra"assignment for each chapter and an "Advanced User"section to challenge all. Included with the text CD are chapter files and additional assignments. Instructor's Resource CD with lots of teaching tools also provided. Synopsis:Being a successful graphic designer today requires more than knowing the essential features of industry-standard software applications. It also requires an understanding of how to integrate these programs into a seamless whole while producing work that conforms to design principles-and client expectations. This fully revised edition of The Graphic Designer's Digital Toolkit, 2nd Edition provides a comprehensive overview of the "Big 4" digital design programs used in industry today-Adobe Illustrator«, Adobe Photoshop«, Adobe InDesign«, and QuarkXPress. The book examines the essential features of each, then reveals in practical detail skills and technology into effective design for print and Web media. This project based book features a highly visual introduction to the essential tools and functions of each application from the perspective of the working designer. Readers are then given the opportunity to put what they learn to work by tackling design projects from concept to completion, with assignments drawn from the everyday world of professional graphic designers. About the AuthorAllan Wood is Associate Professor in the Visual Communications Branch at McIntosh College in Dover, New Hampshire, where he also serves as the Program Chair for the schools Photography and Digital Imaging program. Drawing on his extensive experience in industry, owning his own business, and as a curriculum developer, Allan has developed a number of innovative courses at McIntosh that teach contemporary graphic design and web design concepts and technology. Table of ContentsUnit 1: Getting Ready For Production. Welcome to the Land of OS. Designing for the Client. Unit 2: Digital Image Editing: Adobe Photoshop. Adjusting Images in Photoshop. Working with Selections. Using Layers. Restoring and Retouching Photographs. Unit 3: Digital Illustration: Adobe Illustrator. Creating Shapes with Illustrator. Working with Brushes, Symbols, and Layers. Precision with the Pen Tool. Integrating Illustrator and Photoshop Files for Web Use. Unit 4: Digital Publishing: Adobe InDesign. InDesign Fundamentals. Getting Reading for Press. Unit 5: Digital Publishing: QuarkXPress. QuarkXPress Fundamentals. Packaging and Publishing Your Project. Glossary. Index.
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